Digital Marketing Assistant Manager - Changi Travel Services Pte Ltd
Digital Marketing Assistant Manager

Digital Marketing Assistant Manager

Changi Travel Services Pte Ltd

Full Time : $ 3000 - $ 5000 / PER MONTH
Full TimeTravel / Tourism    

Job Description

•Support and execute all marketing activities to meet business goals including advertising and promotional activities: traditional, in-store, online, direct, and local marketing activities.
•Execute all web, SEO/SEM, email, social media, and advertising campaigns and review execution.
•Set up campaigns and ads to optimize for various KPls (conversions, awareness, traffic...) across multiple paid channels.
•Effectively optimize targeting and segmentation as well as the allocations of budgets across multiple paid channels in order to generate cost-effective actions and conversions.
•Social Media initiatives: create social media calendars, post on social media platforms, enhance the reach and optimize.
•Update and maintain e-commerce website.
•Liaise with the design team to share a brief on the campaigns.
•Analyze and report performance for the website across all the channels.
•Conduct post-campaign reporting and analysis to deliver reports on the performance of marketing and e-commerce campaigns. Able to make data-driven recommendations for optimization and to improve effectiveness in all marketing paid channels.
•Monitor competitors' activities and get insights. Stay up to date with digital media technologies and the latest trends
•Drive e-Commerce business growth by analyzing trends/ opportunities, executing, and implementing tactical programs that leverage those trends/ opportunities
•Enhance e-Commerce customer experience. This includes the development of customer retention and loyalty programs

Job Requirements

•At least 1-2 years of relevant working experience: Experience in a tech, E-commerce, or Startup environment preferred with a proven track record of hands-on experience in marketing campaigns
•ln-depth knowledge and hands-on experience across all the digital ecosystems that include, but not limited to paid media platforms, Google Network, Social Media platforms, and SEO.
•Hands-on experience of planning and buying digital media on platforms such as Google Ads (SEM, Shopping Ads, Display, video), Facebook and e-commerce platforms ads.
•Hand-on experience setting up, implementing, and optimizing Google Ads, Facebook, and affiliate campaigns.
•Hands-on experience/exposure in optimizing landing pages and user funnels.
•Hands-on experience with tracking tools and setting up measuring strategies.
•Equipped with the latest trends and best practices in online marketing and measurement.
•Knowledge with A/B and web analytics tools like Google Analytics
•Experience in E-commerce Campaigns
•Social Media Marketing initiatives
•Email Marketing campaigns
•Strong interpersonal and communication skills
•Comfortable working on Microsoft Excel and PowerPoint

Working Hours: Monday to Fridays 830am to 6pm
Working Location: Singapore Changi Airport terminal 1 (80 Airport Blvd, Singapore 819642)

Work Location


Get In Touch

   +65 6904 9612

   75 Ayer Rajah Crescent,
       #01-04 Singapore 139953
        View map here

   [email protected]

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