astons

HEAD, DIGITAL MARKETING

MONEYOWL PTE LTD
Full Time: $7200 - $10000 / month

Job Description

- Build, plan and implement the overall digital marketing strategy and roadmap in line with overall marketing and business goals.
- Organizes and aligns strategic priorities within the team, ensuring that connections, communication, and collaboration are happening within the marketing team and across our key partners in the business.
- Plan and execute all digital marketing, including SEO, SEM, CRM, email, social media, website optimisation and display advertising campaigns.
- Evolve owned digital channels (e.g., website, SEO, email, social) utilising new technologies and strategies to drive leads, acquisition, and engagement.
- Utilise paid digital channels (e.g., SEM, social, display, retargeting) to accurately target key audiences to drive lead generation and acquisition efforts.
- Lead analysis, reporting and optimization on channel performance to identify Key Performance Indicators, benchmarks and key levers that will drive new strategies for improvement.
- Constantly test, monitor, optimise and evaluate campaigns to keep them fresh and effective.
- Keep up with industry trends and insights, and optimize spend and performance, as well as testing of ideas, based on the insights.
- Data driven and always be thinking about the “test, measure and learn” methodology to progressively grow performance metrics.
- Measurement and reporting on the effectiveness of digital spend. 

Work Location (MRT)



Work Location

23 KEONG SAIK ROAD, 089130

   

Jobs you might like

E-Commerce Executive
E-Commerce Executive
Rock Productions Pte Ltd
Full Time : $ 2800 - $ 3000 / month
View job details
Management Trainee (Operation)
Management Trainee (Operation)
SAIZERIYA
Full Time : $ 1950 - $ 2610 / month
View job details
Storekeeper
Storekeeper
KSC CONSULTANTS PTE. LTD.
Contract : $ 8 / hour Full Time : $ 1900 / month
View job details
Logistic Officer (Executive)
Logistic Officer (Executive)
KSC CONSULTANTS PTE. LTD.
Full Time : $ 2400 - $ 3500 / month
View job details
Shipping Officer
Shipping Officer
KSC CONSULTANTS PTE. LTD.
Full Time : $ 1800 / month
View job details