- Manage & strategise organic search traffic and organic keyword ranking campaigns on Google search engine - Observe & analyse trends in SEO campaigns to regularly provide insightful and actionable data - Review and analyse client sites: conduct competitive analyses, powerful keyword research, organic ranking tracking and web monitoring - Present and execute strategies for growth, optimisations, backlinking and areas of improvement for client campaigns - Recommend changes to website architecture, content, internal linking and other factors to improve SEO positions for target keywords and increase organic traffic growth - Assume full ownership of assigned campaigns to ensure the delivery of KPIs - Collaborate with internal teams to complement and enhance both clientele support and overall marketing campaign performance - Provide updates, alerts and reports on client campaigns’ performance - Keep pace with digital marketing landscape changes & disseminate learning throughout the entire organisation - Planning and execution of SEO campaigns: backend set up, on-site optimisations, off-site optimisations and measuring impact and effectiveness - Analysing market research and industry, competitor case studies and other various creative marketing techniques based on the research results - Keep up to date on SEO news and updates, Google’s algorithm updates and various SEO strategies and recommendations to test and implement them
- Strong hands-on experience with organic search platforms such Google Analytics, Google Search Console, WordPress, Ahrefs, ScreamingFrog, SE Ranking and other SEO platforms are highly desirable - Analytical, performance-driven, meticulous with data, strong research and communication skills - Good organizational and time management skills - Adaptable, teachable, a problem solver and able to handle multiple priorities - Inquisitive, self-starter, ability to self-manage and to work independently with little supervision while meeting expectations – and able to collaborate well within a team - Working knowledge of search engine optimization algorithms, best practices or have a good understanding of the basics - Able to create relevant, engaging and effective content and/or editing for websites, services and programmes pages, meta page descriptions, blog articles etc - Must be proficient in MS Office and Google e.g., Excel Sheets, Word Documents & PowerPoint Presentations - Google Analytics certified individuals, WordPress & Shopify familiarity (or other content management systems e.g., WIX, Squarespace, PrestaShop, Umbraco, Joomla) and basic knowledge of HTML, J-SON LD or CSS are preferred - At least 1-year experience in SEO or the digital marketing industry
10 KAKI BUKIT AVENUE 4 PREMIER @ KAKI BUKIT, 415874